I put AI to work inside businesses. Mine runs on it.
Lead generation, video editing, reporting, client follow-up, ad management. I rebuilt my own company on AI systems that do that work every day. Now I build the same thing inside yours.
Not a demo. A real company.
Nobody has shown you what AI does in your business on a normal Tuesday.
The demos don't look like your business.
They show a chatbot writing a poem. You need it to handle your leads, your follow-up and your reporting.
ChatGPT isn't a system.
Your team uses it to write an email. It doesn't run a process end to end.
The tools change every month.
You don't have time to test them all and find out which ones actually stick.
Most AI advice comes from people who have never run a business on it. I run mine on it.
I'm an operator first. AI is how I run the company.
I founded Blue Water Marketing in 2017, managed more than $50M in Meta ad spend, and sold a brand in 2021. Then AI broke the way my industry worked, so I rebuilt the whole company on it. Prospecting, video, reporting, client calls, ad accounts. Since then I've built the same kind of systems inside 8-figure companies. My company was the test. You get the version that already works.
Every department. One AI operating system.
These run in my company right now. The same patterns work in yours: repeat work, real data, a person who approves.
Cold Outbound
Finds prospects, researches each company, writes a personal email, scores it before it sends, and logs every reply.
Hi Dana, saw you opened a second location in March. Most shops your size lose the follow-up on quotes when that happens. We built a system that handles it. Worth a look?
Video Engine
Turns raw talking-head recordings into finished reels, YouTube videos and course lessons. Cuts, captions and B-roll.
Customer Reactivation
Writes win-back emails for past customers, one person at a time, for client businesses.
Hi SarahMarcusPriya, it's been a while since your last order. Here's what's new.
Call Intelligence
Pulls the decisions and action items out of every client call and fills the Monday team agenda.
Reporting
Builds client reports from live data. Nobody opens a spreadsheet.
Ad Management
Reads every client ad account each morning and recommends what to pause, scale and adjust. A person approves every call.
Content + Social
Finds what's working in the market, drafts the content and schedules the posts.
Client Onboarding
Sets up every new client's project, tracks progress and sends the daily update.
Creative Production
Reviews every creative against the brief and designs new ad images from it.
Want these running in your business?
Apply to work with me ↗It runs before anyone logs in.
- Data syncs from every tool
- Video analytics
- Market and trend scan
- Briefing with wins and the plan
- Client account reviews
- Outbound emails queued
- Hourly checks
- Replies logged and routed
- Videos rendered and checked
- Client reports
- Monday team agenda
- Learning cycle
Three steps. You own everything we build.
Audit
I map how work actually moves through your business and find the jobs AI can take over first. You get a written roadmap, ranked by time saved and money made.
Build
We build the first systems inside the tools you already use, connected to your real data. No new software stack to learn.
Train and hand off
Your team learns to run, approve and improve the systems. When we're done, they keep working without me.
Good fit if
- Your team does the same work every week and it eats hours
- Your data already lives somewhere: CRM, Shopify, ad accounts, spreadsheets, a project tool
- You want systems your team runs, not a chatbot on your website
I read every application myself. If it's a fit, we'll set up a call.
I've done the work these systems do.
The agency side of the company, on real client accounts. The 2026 numbers come from accounts the agents above work on every morning, with a person approving every call.
2026 revenue through October
revenue, Jan to Oct 2026 vs 2025
Q3 revenue, 2026 vs 2024
revenue, Jan to Oct 2026 vs 2025
revenue, Jan to Oct 2026 vs 2025
Same operator. Now on AI.
These accounts are run by the agents above, with a person approving every call.
See all case studies ↗Shopify total sales with Meta and Google spend, from our reporting system. Updated through October 2026.
"I don't feel like they're just an agency we've hired. I feel like they're part of our team."Reuben Vollmer, CEO and Founder, Spout Water
"Being able to trust somebody that we're putting our best foot forward and keeping the foot on the gas where we should be has probably been the biggest relief in my personal life and business life."Thomas, Founder, FishSkyn
"Never have I seen anyone go into this much detail to break down the products we have and how best to sell them."Ken Shenkman, Owner, Bulk Candy Store
"I feel like they're constantly watching my money."Bread & Butter Pickleball
"With other agencies, we had dips and peaks, and we've just been able to consistently grow at a steady pace."Outrank
"I don't feel like they're just an agency we've hired. I feel like they're part of our team."Reuben Vollmer, CEO and Founder, Spout Water
"Being able to trust somebody that we're putting our best foot forward and keeping the foot on the gas where we should be has probably been the biggest relief in my personal life and business life."Thomas, Founder, FishSkyn
"Never have I seen anyone go into this much detail to break down the products we have and how best to sell them."Ken Shenkman, Owner, Bulk Candy Store
"I feel like they're constantly watching my money."Bread & Butter Pickleball
"With other agencies, we had dips and peaks, and we've just been able to consistently grow at a steady pace."Outrank
Three ways to work together.
AI Consulting + Implementation
I audit your business, build the AI systems with your team, and hand them off running. For businesses of any kind with real, repeat work.
Apply to work with me ↗ Applications reviewed personally.The Marketing AI Operator
Rather build it yourself? The community where I hand over the systems I run, installed step by step with guided videos. No coding. New systems every week.
Join the community ↗ Cancel anytime.Blue Water Marketing
Want the ads handled for you? The agency running on this system, for 7 to 8 figure DTC brands. Meta, Google and Klaviyo.
Apply to work with us ↗The Claude Ad Account Kit.
Run Meta ads? Start with this. Eight ready-made AI workflows. Each one asks you a few questions, then does the work.
⤓ Get the free kitOn stage. On the mic.
Available for keynotes, panels and deep-dive interviews on running a business on AI, agency operations and paid media.
Your business can run like mine.
Let's build it.
Tell me where the hours go. I'll tell you what AI should take over first.